Food and Agricultural Business
How is it different from what is on the market?
Why would people buy it?
What is the market potential?Challenges and Limitations – 25 marks
Acknowledge and describe the difficulties with the different options
Clear Criteria for Making Recommendations – 15 marks
How should Maple Leaf make the decision? What should the key criteria be to include or exclude an option? Why is each criterion important?
Recommendation on Priority – 10 Marks
What is your recommendation to Maple Leaf?
Why are you recommending or not recommending the options?
How do they fit the criteria?
