Shopee’s European Exansion
What is your Hypothesis?
Analyze the industry in Europe through the lens of the company.
What factors in the Europe economy were considered towards making your
“Go” or “No-Go” decision?
Are there specific correlations in data points that need to be observed / shared?
What aspects of the Business Model should be considered / are noteworthy?
What financials of the company and/or other competitors / complimentary industry were considered towards making your decision?
What could be the Type I and Type II errors in the decision? What would be the implications of either of these errors?
If you recommend a “Go”, what elements in the ERRC / Value Innovation would you recommend your client to do?
If you recommend “No-Go”, what would you highlight/specify in terms of ERRC?