Tag: Marketing

 Analyze the case from the perspective of a marketing professional and address Apple’s current position in the market. Identify a potential issue for the tech company and perform an analysis resulting in a recommendation for Apple’s marketing strategy to address the problem you identified

Marketing

Apple: Building the World’s Most Valuable Brand”

Analyze the case from the perspective of a marketing professional and address Apple’s current position in the market. Identify a potential issue for the tech company and perform an analysis resulting in a recommendation for Apple’s marketing strategy to address the problem you identified

Aaker, D. A., & Moorman, C. (2017). Strategic market management (11th ed.). Wiley Publishing.

Discuss one company that you think is compromising its strategic success by focusing on too many different customers. From the CRM perspective, what changes do you recommend? include resources to support your response

Marketing

Discuss one company that you think is compromising its strategic success by focusing on too many different customers. From the CRM perspective, what changes do you recommend? include resources to support your response

Describe the three important marketing concepts you learned about in this course.Explain why these concepts will be useful to you in your current or future position.

For our final discussion:

Describe the three important marketing concepts you learned about in this course.

Explain why these concepts will be useful to you in your current or future position.

3 choices

Branding, Marketing, advertising