Critically discuss what each of the factors means to the firm and what directions be aware og going forward? Note you are required to make recommendations within this briefing note.

Provide a briefing note, template provided, for CEO to discuss the macro-environmental factors they need to consider for next 12-24 months based of the FTSE listed firm Watches of Switzerland

Discuss the macro-environmental factors that they and the board of directors will need to consider over the next 12-14 months.

Demonstrate an understanding of the impact of changes in the business environment on business organisation and activity.

Identify the recent changes in the luxury watch market and firm performance. Feel free to use a graph, chart tables this are not included in the 500 word count.

Critically discuss what each of the factors means to the firm and what directions be aware og going forward? Note you are required to make recommendations within this briefing note. This should compromise 50-60% of the word count